Big survey
The YouGov Big Survey on Christmas: What do Britons call Saint Nick?
The YouGov Big Survey on Christmas looks at whether Britons use the name Father Christmas or Santa Claus
1 day agoBig survey
The YouGov Big Survey on Christmas: The cost of Christmas
The YouGov Big Survey on Christmas looks at the financial aspects of Christmas and how much Britons spend over the holiday
1 day agoBig survey
The YouGov Big Survey on Christmas: Favourite aspects of Christmas
The YouGov Big Survey on Christmas looks at Britons' favourite aspects of Christmas
1 day agoBig survey
The YouGov Big Survey on Christmas: Christmas dinner
The YouGov Big Survey on Christmas looks at what Britons have for Christmas dinner
1 day agoBig survey
The YouGov Big Survey on Christmas: Christmas activities and routines
The YouGov Big Survey on Christmas looks at which festive activities Britons do, who they spend Christmas Day with, and who does the Christmas chores
1 day agoBig survey
The YouGov Big Survey on Christmas: Present shopping and giving
The YouGov Big Survey on Christmas looks at when Britons do their Christmas shopping and who they buy presents
1 day agoBig survey
The YouGov Big Survey on Christmas: Decorating the halls
The YouGov Big Survey on Christmas looks at when Britons put their decorations up
1 day agoBig survey
The YouGov Big Survey on Christmas: Celebration and the Christmas spirit
The YouGov Big Survey on Christmas looks at whether people celebrate Christmas and how they feel about the holiday
1 day agoBig survey
The YouGov Big Survey on Christmas
YouGov has conducted an extensive study on Christmas, exploring Yuletide routines and attitudes towards the holiday
1 day agoArticle
How have Britons reacted to the 2025 Budget?
While the government may have protected themselves by dropping their income tax plans, the public reaction to the Budget has still been negative
2 days agoArticle
Are Britons willing to vote for ‘Your Party’, ahead of its launch conference?
Willingness to consider voting for Jeremy Corbyn and Zarah Sultana’s new party has fallen since July
3 days agoArticle
YouGov News Tracker: 23-24 November 2025
What is the one news story the British public have heard most about in the last few days?
4 days agoArticle
Half of Britons say they won’t buy an Advent calendar this year – but younger adults are more likely to treat themselves
As the festive season approaches, new YouGov research finds that almost half of Britons (48%) say they will buy a calendar for at least one person this year, with younger adults being far more enthusiastic.
5 days agoArticle
Can the UK’s financial problems be fixed solely by taxing the rich?
Most Labour and Green voters think they can
6 days agoArticle
England flag has become a racist symbol, say ethnic minority adults
Now a new YouGov study examines how the public have reacted to the flag raisings that took place this summer, particularly comparing the views between white and ethnic minority adults.
9 days agoArticle
Political favourability ratings, November 2025
Ahead of the budget, Keir Starmer and Rachel Reeves’ favourability ratings fall to their lowest levels so far
10 days agoArticle
YouGov News Tracker: 16-17 November 2025
What is the one news story the British public have heard most about in the last few days?
10 days agoArticle
A snapshot of public opinion ahead of the 2025 Budget
Amidst poor ratings for the government on the economy, some proposed Budget measures appear popular
10 days agoArticle
Government spending areas: perception vs reality
With Rachel Reeves set to deliver her second budget at the end of November, a new YouGov survey investigates public perceptions of government spending across a number of sectors, to gauge whether they know where their tax money is ending up.
12 days agoArticle
Scottish political snapshot, November 2025
The SNP are the party Scots are most likely to consider voting for, with the country near-split on independence
13 days ago