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Scotland

Scotland

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Scotland on Sunday
16%

Scotland on Sunday

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The 24th most popular and the 26th most famous newspaper
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35%

Bank of Scotland

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The 18th most popular and the 14th most famous consumer bank
A History of Scotland
22%

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The 635th most popular and the 759th most famous all-time TV programme
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21%

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The 40th most popular and the 28th most famous radio station
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42%

Royal Bank of Scotland

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The 12th most popular and the 8th most famous consumer bank
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48%

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37%

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  • Scotland March 2025 snapshotArticle

    Scotland March 2025 snapshot

    Attitudes on Scotland’s leaders and the most important issues facing the country

    2025-03-27
  • 10 years after the Scottish independence referendum, Britons want Scotland to stayArticle

    10 years after the Scottish independence referendum, Britons want Scotland to stay

    Fewer say they would be actively upset if Scotland left, however

    2024-09-18
  • What do Scots think the new UK government means for Scotland?Article

    What do Scots think the new UK government means for Scotland?

    Most say the new UK government doesn’t understand issues facing Scotland, but only one in seven think it’s a downgrade on its predecessor

    2024-08-28
  • Scottish attitudes to the British EmpireArticle

    Scottish attitudes to the British Empire

    Scots are more likely to see Scotland as having been a subject, rather than a partner, in the British Empire

    2025-01-29
  • Where do Scotland and Wales stand on devolution?Article

    Where do Scotland and Wales stand on devolution?

    Devolution with current or more powers the most popular arrangements in both countries

    2024-09-17
  • Ed Miliband no more admired in ScotlandArticle

    Ed Miliband no more admired in Scotland

    Ed Miliband's leadership rating is as bad in Scotland as in England and Wales

    2014-09-04
  • Scotland: SNP lead at 21Article

    Scotland: SNP lead at 21

    The Scottish National Party has retained its lead in Scotland – and on the question of Scottish independence, Yes leads No by 4 points

    2015-02-03
  • Is Scotland similar to Scandinavian nations?Article

    Is Scotland similar to Scandinavian nations?

    Scottish nationalists see more in common with the Nordic nations than with England, but Swedes and Danes don’t see Scotland as distinctly similar to them compared to England

    2023-02-13
  • England and Wales would vote to keep ScotlandArticle

    England and Wales would vote to keep Scotland

    The majority of English and Welsh people say that Scotland should not be an independent country

    2013-11-27
  • Europeans say ‘yes’ to an independent Scotland in the EUArticle

    Europeans say ‘yes’ to an independent Scotland in the EU

    Voters in six EU member states think an independent Scotland should be allowed to join the EU – but many reject the idea of a fast-track membership plan

    2014-06-02
  • Why the Labour centrists stand a better chance in ScotlandArticle

    Why the Labour centrists stand a better chance in Scotland

    Scottish Labour's more centrist membership could prevent a Corbynite takeover of the Labour leadership in Scotland

    2017-09-13
  • SNP take clear lead in ScotlandArticle

    SNP take clear lead in Scotland

    One month ago, Labour looked set fair to achieve a triple triumph on May 5: 1,000 gains in English local council contests, outright victory in Wales and, the biggest prize of all, returning to power in Scotland. Wales and England still look good for Labour, but Scotland could be the one that gets away. YouGov’s latest survey shows the SNP with a 13 point lead in the constituency section and a ten point lead in the regional section.

    2011-05-16
  • Voting intention (Scotland): SNP 42%, Con 29%, Lab 19% (15-18 May)Article

    Voting intention (Scotland): SNP 42%, Con 29%, Lab 19% (15-18 May)

    Latest YouGov Westminster voting intention figures for Scotland

    2017-05-18
  • Voting intention (Scotland): SNP 41%, Con 26%, Lab 25% (1-5 Jun)Article

    Voting intention (Scotland): SNP 41%, Con 26%, Lab 25% (1-5 Jun)

    Latest YouGov Westminster voting intention figures for Scotland

    2017-06-06
  • Voting reform, Scotland, Wales and the 'nurse' factorArticle

    Voting reform, Scotland, Wales and the 'nurse' factor

    Labour is heading for victory in Wales and frustration in Scotland, according to the final devolved-election YouGov surveys published this afternoon. (See this link for topline results.)

    2011-05-16
  • General election 2024: Labour leads SNP in Scotland by six pointsArticle

    General election 2024: Labour leads SNP in Scotland by six points

    Labour are winning over a quarter of voters who backed other major parties in 2019

    2024-06-29
  • Voting intention (Scotland): SNP 41%, Con 28%, Lab 18% (24-27 Apr)Article

    Voting intention (Scotland): SNP 41%, Con 28%, Lab 18% (24-27 Apr)

    Latest YouGov Westminster voting intention figures for Scotland

    2017-04-28
  • General election 2024: opinion in ScotlandArticle

    General election 2024: opinion in Scotland

    Labour’s lead over the SNP now stands at 4pts

    2024-06-18
  • Voters want to hear more about anything but ScotlandArticle

    Voters want to hear more about anything but Scotland

    Stephan Shakespeare: Voters would like to hear more about most issues – especially education and the environment. But not Scotland

    2015-04-24
  • Scotland MRP: SNP could fall to just 27 seats if an election were held tomorrowArticle

    Scotland MRP: SNP could fall to just 27 seats if an election were held tomorrow

    New model suggests that Labour’s constituency count in Scotland could return to levels not seen since before 2015

    2023-05-24
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