Articles (34)
  • All (81)
  • Articles (34)
  • Surveys (47)
  • Trackers (0)
  • All (81)
  • Articles (34)
  • Surveys (47)
  • Trackers (0)
Categories
  • Select one or multiple categories.
Any Time
  • Pick a period
Malaysia
38%

Malaysia

Country
The 51st most popular and the 127th most famous country
Malaysia Airlines
18%

Malaysia Airlines

Brand
The 31st most popular and the 23rd most famous airline
Kuala Lumpur Airport, Malaysia
19%

Kuala Lumpur Airport, Malaysia

Brand
The 30th most popular and the 19th most famous airport
  • YouGov launches Global Fan Profiles – the most complete data in esportsArticle

    YouGov launches Global Fan Profiles – the most complete data in esports

    Global Fan Profiles is built upon more than 300,000 interviews per year collected on a continuous basis. It provides an instant view of the size, make-up, attitudes and behaviors of fan bases in 32 key e-sports markets including the United States, China, India, Brazil, Germany, South Korea and Malaysia.

    2021-02-17
  • Global report: attitudes to gender 2021Article

    Global report: attitudes to gender 2021

    Mixed progress since 2015

    2021-03-08
  • Global survey: Chinese most in favour of action on climate changeArticle

    Global survey: Chinese most in favour of action on climate change

    A new survey of 15 countries reveals support for taking action on climate change – people in China top the list, and the US and Britain are at the bottom

    2015-06-07
  • Coronavirus: how do attitudes differ across the world?Article

    Coronavirus: how do attitudes differ across the world?

    A new YouGov study compares coronavirus attitudes across Asia, the UK and America

    2020-03-04
  • Global survey: 2016 has been a bad year for the worldArticle

    Global survey: 2016 has been a bad year for the world

    A new YouGov survey of 23,000 people in 21 countries takes a look at how people feel about the year that has passed and their expectations for the one still to come

    2016-12-30
  • Britons make worst tourists, say Britons (and Spaniards and Germans)Article

    Britons make worst tourists, say Britons (and Spaniards and Germans)

    We are the country with the most negative view of its own tourists

    2019-08-30
  • What trips are on people's minds for 2021?Article

    What trips are on people's minds for 2021?

    Currently, the most popular trip type across 25 countries — from a sample of roughly 17,000 people — is visiting friends and family (37%).

    2020-12-16
  • Four in ten Britons vow to lose weight in 2016Article

    Four in ten Britons vow to lose weight in 2016

    The beginning of the New Year is often a sign for change and other new beginnings – whether it’s trying to compensate for the indulgence of Christmas or the freezing January weather driving us to new pursuits, New Years’ resolutions are popular globally. But how do our goals differ globally ...

    2016-01-08
  • Russia ‘deserves to go into recession’Article

    Russia ‘deserves to go into recession’

    British people say that Russia deserves to go into recession next year – but are less sure ordinary Russians should suffer

    2014-12-04
  • Why is blue the world's favourite colour?Article

    Why is blue the world's favourite colour?

    A worldwide survey reveals that blue is the most popular colour in 10 countries across four continents - including China

    2015-05-12
  • Over a third of Brits are unhappy with their bodiesArticle

    Over a third of Brits are unhappy with their bodies

    As part of a global study from YouGov, it has been revealed that over a third of people in the UK are unhappy with their own weight and body image, although those in the oldest age group are by far the happiest. The study captured the body image happiness of ...

    2015-07-21
  • Varied outlook for online news publishersArticle

    Varied outlook for online news publishers

    There are mixed signs for online news publishers according to the seventh annual Digital News Report

    2018-06-14
  • Concern over ‘fake news’ has decreased global trust in mediaArticle

    Concern over ‘fake news’ has decreased global trust in media

    People are increasingly concerned about the spread of misinformation, and average trust in the news is down, shows YouGov data.

    2019-06-11
  • International COVID-19 tracker update: 18 MayArticle

    International COVID-19 tracker update: 18 May

    Latest round-up of YouGov’s coronavirus survey results

    2020-05-18
  • International COVID-19 tracker update: 8 JuneArticle

    International COVID-19 tracker update: 8 June

    Latest round-up of YouGov’s coronavirus survey results

    2020-06-08
  • International COVID-19 tracker update: 27 MarchArticle

    International COVID-19 tracker update: 27 March

    YouGov looks at attitudes and behaviour across 26 markets

    2020-03-28
  • How safe are the COVID-19 vaccines seen as internationally?Article

    How safe are the COVID-19 vaccines seen as internationally?

    Pfizer and Moderna’s vaccines are seen as safe across the board

    2021-07-23
  • International COVID-19 tracker: how public opinion is responding around the worldArticle

    International COVID-19 tracker: how public opinion is responding around the world

    YouGov looks at attitudes and behaviour across 25 markets

    2020-03-21
  • Across the globe, personality is rated as more important than looksArticle

    Across the globe, personality is rated as more important than looks

    New 20-country study finds that, Vietnamese men aside, people in all countries are more likely to think a partner’s personality is more important than their looks

    2017-11-29
  • COVID-19: How YouGov’s partnership with Imperial College London is helping to combat the pandemicArticle

    COVID-19: How YouGov’s partnership with Imperial College London is helping to combat the pandemic

    YouGov has partnered with the Institute of Global Health Innovation (IGHI) at Imperial College London to gather global insights on people’s behaviours in response to COVID-19, with the data being freely available for public health researchers.

    2020-04-11
logoSkip to main content
Australia
France
Germany
Italy
Spain
Singapore
United States

Explore YouGov's freely accessible data

Discover our public data, featuring a diverse range of survey results, articles, trackers and popularity rankings.

From the latest political surveys to in-depth analysis, find out what the world thinks.

Economy & business
Entertainment, arts, & culture
Health & science
International
Politics & current affairs
Retail & consumer
Society
Sport
Technology, digital & media
Travel & transport
All Topics

Discover Key Insights on the UK General Election 2024

The most timely, and relevant polling, trends and analysis on elections. Our senior political specialists apply their expertise to provide projections and keep you up to date.

Australian Federal Elections 2025
Bundestagwahl 2025
U.S. Presidential Election 2024
Canadian Election 2025
UK General Election 2024
Voting Intention

Helping the world's most recognised brands, media owners and agencies

Get intelligence from our ever-growing source of consumer data on 29 million+ registered panel members in 55+ markets.

/Research Reality.

Explore

Surveys

Self-serve Surveys
Serviced Surveys
Custom Research
Plan

Audience Intelligence

NEW: Shopper intelligence
FREE Profiles Lite
Global Profiles
Profiles
Activate

Campaign Activation

Audience Data
Track

Brands & Campaigns

FREE BrandIndex Lite
BrandIndex
Custom Trackers
YouGov for Business

Members

I take surveys and earn points as a member of the YouGov panel.
Sign in as a member

Business

I access YouGov products and services as a business.
Sign in as a client

Members

Join millions of others in sharing your opinion on politics, sport and more.
Sign up as a member

Business

Access audience intelligence, brand tracking and research about your sector.
Sign up as a client
Public Data

Explore YouGov's freely accessible data

Discover our public data, featuring a diverse range of survey results, articles, trackers and popularity rankings.

From the latest political surveys to in-depth analysis, find out what the world thinks.

Economy & business
Entertainment, arts, & culture
Health & science
International
Politics & current affairs
Retail & consumer
Society
Sport
Technology, digital & media
Travel & transport
All Topics
Elections

Discover Key Insights on the UK General Election 2024

The most timely, and relevant polling, trends and analysis on elections. Our senior political specialists apply their expertise to provide projections and keep you up to date.

Australian Federal Elections 2025
Bundestagwahl 2025
U.S. Presidential Election 2024
Canadian Election 2025
UK General Election 2024
Voting Intention
For Business

Helping the world's most recognised brands, media owners and agencies

Get intelligence from our ever-growing source of consumer data on 29 million+ registered panel members in 55+ markets.

/Research Reality.

Explore

Surveys

Self-serve Surveys
Serviced Surveys
Custom Research
Plan

Audience Intelligence

NEW: Shopper intelligence
FREE Profiles Lite
Global Profiles
Profiles
Activate

Campaign Activation

Audience Data
Track

Brands & Campaigns

FREE BrandIndex Lite
BrandIndex
Custom Trackers
YouGov for Business
Sign in

Members

I take surveys and earn points as a member of the YouGov panel.
Sign in as a member

Business

I access YouGov products and services as a business.
Sign in as a client
Sign up

Members

Join millions of others in sharing your opinion on politics, sport and more.
Sign up as a member

Business

Access audience intelligence, brand tracking and research about your sector.
Sign up as a client

Explore what the UK thinks

  • All
  • Topics
  • Articles
  • Trackers
  • Ratings
  • Surveys
  • What is Britain’s favourite sitcom?Article

    What is Britain’s favourite sitcom?

    Younger generations are more likely to name an American sitcom as their top choice

    about 7 hours ago
  • Two thirds of students in England and Wales say university is poor value for moneyArticle

    Two thirds of students in England and Wales say university is poor value for money

    Eight in ten nevertheless say they are satisfied with their course

    about 10 hours ago
  • YouGov News Tracker: 14-15 September 2025Article

    YouGov News Tracker: 14-15 September 2025

    What is the one news story the British public have heard most about in the last few days?

    1 day ago
  • How do Britons feel about the 2025 Trump state visit?Article

    How do Britons feel about the 2025 Trump state visit?

    Almost half say it was wrong to issue the invitation, and only a quarter think it will improve UK-US relations

    1 day ago
  • Political favourability ratings, September 2025Article

    Political favourability ratings, September 2025

    Keir Starmer falls to his lowest net favourability rating so far

    1 day ago
  • Reform and Plaid now neck and neck in Senedd voting intentionArticle

    Reform and Plaid now neck and neck in Senedd voting intention

    Nigel Farage’s party also takes the lead in Westminster voting intention in Wales for the first time

    1 day ago
  • How are UK students really using AI?Article

    How are UK students really using AI?

    Two thirds say they ever use AI, and one in seven have engaged in potentially cheating behaviour

    3 days ago
  • Where is it acceptable to bring dogs and children?Article

    Where is it acceptable to bring dogs and children?

    While dogs appear to be more popular with the public, Britons are more permissive on where children should be accommodated

    6 days ago
  • Which characteristics do Labour voters want in the party’s next deputy leader?Article

    Which characteristics do Labour voters want in the party’s next deputy leader?

    Being from a working class background outranks other factors

    7 days ago
  • How do Britons see Jeremy Corbyn and his new party, 10 years since his Labour leadership victory?Article

    How do Britons see Jeremy Corbyn and his new party, 10 years since his Labour leadership victory?

    17% of Britons say Corbyn was a good Labour leader, compared to 11% who say so of Starmer

    7 days ago
  • Do Britons think politicians are out for themselves?Article

    Do Britons think politicians are out for themselves?

    67% of Britons feel politicians primarily act out of self-interest, while just 4% see them as doing what is best for their country

    8 days ago
  • One in seven Britons turned to private healthcare in the last 12 monthsArticle

    One in seven Britons turned to private healthcare in the last 12 months

    The median private healthcare spend was £500

    9 days ago
  • How do Britons see Reform UK, ahead of their 2025 conference?Article

    How do Britons see Reform UK, ahead of their 2025 conference?

    While Britons tend to feel Reform UK are dominating the political agenda, just 24% believe they’d do a good job of running the country

    14 days ago
  • One in eight young people say they are choked by their partner during sexArticle

    One in eight young people say they are choked by their partner during sex

    Grasping a partner by the throat during sex, without choking them, is even more widespread among under-thirties

    15 days ago
  • EuroTrack: Britons take most negative view of train servicesArticle

    EuroTrack: Britons take most negative view of train services

    Britons, Danes, French and Spaniards all more likely to see domestic rail travel as expensive than domestic air travel

    16 days ago
  • Which ‘kidult’ hobbies and practices do Britons think are really for children?Article

    Which ‘kidult’ hobbies and practices do Britons think are really for children?

    Most Britons see cartoons and Disney as being for children, but tend to see Doctor Who and theme parks as being as much for adults as kids

    20 days ago
  • Eight in ten Britons say the UK is in a bad stateArticle

    Eight in ten Britons say the UK is in a bad state

    Four in ten say the same of their local area

    21 days ago
  • Most Britons don’t recognise Ed Davey, five years after he was elected Lib Dem leaderArticle

    Most Britons don’t recognise Ed Davey, five years after he was elected Lib Dem leader

    Just 60% of Lib Dem voters can identify Davey by name

    22 days ago
  • Who do Britons think are overpaid and underpaid?Article

    Who do Britons think are overpaid and underpaid?

    Belief that junior doctors are underpaid has fallen since their pay award last year

    27 days ago
  • Political favourability ratings, August 2025Article

    Political favourability ratings, August 2025

    Net favourability gap between Conservatives and Labour smallest in nearly four years

    about 1 month ago
logo

COMPANY
  • About
  • Our team
  • Our panel
  • Methodology
  • Careers
  • Investor relations
  • Support
  • Contact us
GLOBAL SITES
  • Australia
  • France
  • Germany
  • Italy
  • Singapore
  • Spain
  • Switzerland
  • United States
  • social image
  • social image
  • social image
  • social image
  • social image
COMPANY
  • About
  • Our team
  • Our panel
  • Methodology
  • Careers
  • Investor relations
  • Support
  • Contact us
GLOBAL SITES
  • Australia
  • France
  • Germany
  • Italy
  • Singapore
  • Spain
  • Switzerland
  • United States

Copyright © 2025 YouGov PLC. All Rights Reserved

  • Privacy & cookie policy
  • Terms and conditions
  • Public data license
  • Modern slavery act