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Olympics
64%

Olympics

Event
The 3rd most popular and the 3rd most famous sport event
Olympic Holidays
16%

Olympic Holidays

Brand
The 43rd most popular and the 53rd most famous amusement, cruise & travel agent brand
Paris 2024 Summer Olympics

Paris 2024 Summer Olympics

Event
Access the latest polls, survey results and articles
Great Britain Olympic football team
32%

Great Britain Olympic football team

Sports Team
The 4th most popular and the 14th most famous national football team
  • The most popular contemporary olympics and athletics personalities in the UKRatings

    The most popular contemporary olympics and athletics personalities in the UK

    Explore popularity data with YouGov Ratings.

  • Interest in the Olympics and ParalympicsBig survey

    Interest in the Olympics and Paralympics

    The second part of the YouGov Sports Study focuses on the British public's interest in the Olympic Games and Paralympic Games, and their perceptions of their impact on society.

    2024-11-07
  • Which sports should be in the Olympics, and which shouldn’tBig survey

    Which sports should be in the Olympics, and which shouldn’t

    The YouGov Sports Study gauged public interest in the sports included in the most recent Summer Olympics cycle and considered whether certain sports should be added or removed

    2024-11-07
  • Are Britons looking forward to the Paris Olympics?Article

    Are Britons looking forward to the Paris Olympics?

    42% of Britons are interested in the Olympics, fewer than ahead of the London and Rio games

    2024-07-23
  • The Olympics in LondonSurvey Results

    The Olympics in London

    The British Olympic Association is urging the Government to support a bid for London to stage the Olympic Games in 2012. Would you...

    2002-12-11
  • YouGov - Olympics InterestSurvey Results

    YouGov - Olympics Interest

    YouGov - Olympics Interest part 1

    2021-07-09
  • YouGov - New olympic sportsSurvey Results

    YouGov - New olympic sports

    YouGov - New olympic sports

    2021-07-23
  • The YouGov Big Survey on Sports and the OlympicsBig survey

    The YouGov Big Survey on Sports and the Olympics

    As part of our Big Surveys project, YouGov recently conducted an in-depth study on sports, exploring Britons' attitudes and behaviours towards sports-related topics, from participation levels to political expressions within the arena.

    2024-11-07
  • YouGov - Olympics Interest (Part 2)Survey Results

    YouGov - Olympics Interest (Part 2)

    YouGov - Olympics Interest part 2

    2021-07-09
  • Olympic values (SMG Insight)Survey Results

    Olympic values (SMG Insight)

    Brits put money ahead of fair play in online Olympics survey

    2012-03-02
  • The Olympics legacyArticle

    The Olympics legacy

    Opinion formers overwhelmingly see positive impact of Olympic Games in the UK

    2012-10-13
  • Olympics ‘advertising Britain’Article

    Olympics ‘advertising Britain’

    60% say Games good advertisement for London; 48% for Britain as enthusiasm for Olympics grows

    2012-08-02
  • Interest in the London OlympicsArticle

    Interest in the London Olympics

    64% say Olympics will not be good for them; 48% says London was right to bid to host Games

    2012-03-30
  • No Olympics for BeckhamArticle

    No Olympics for Beckham

    British public & fans divided over Team GB Olympic football manager choice to exclude Beckham

    2012-07-09
  • Olympic interest remains highArticle

    Olympic interest remains high

    Britain sees sporting success as Olympic interest heads for gold ahead of Games

    2012-06-13
  • Brits associate Olympics with moneyArticle

    Brits associate Olympics with money

    Brits put money ahead of fair play and achievement in online Olympics survey

    2012-03-02
  • Olympic sentiment flying highArticle

    Olympic sentiment flying high

    Stephan Shakespeare - 'Sentiment surrounding 2012 Summer Olympics blazing once again'

    2012-08-01
  • Olympic dreamsArticle

    Olympic dreams

    Can anyone reach Olympic standard if they work hard enough? British opinion is divided, our poll shows, with just over a third of people thinking that with enough practice and dedication anyone young and fit could become an Olympic standard athlete, compared to a similar amount who say that the best athletes are just born that way, and no amount of practice and dedication would see them reach gold.

    2011-08-01
  • Who should light the Olympic flame?Article

    Who should light the Olympic flame?

    By the time the torch relay reaches the Olympic Park 8,000 people will have carried it on its journey across the UK, but it can only be handed to one individual for the final act of lighting the Olympic cauldron - who do you want it to be?

    2012-07-27
  • Will Olympics leave sporting legacy?Article

    Will Olympics leave sporting legacy?

    53% think Olympics will ensure better sporting facilities; 47% say Games won’t encourage sport

    2012-08-02
  • Gold for BBC Olympic coverageArticle

    Gold for BBC Olympic coverage

    Majority of Brits approve of BBC Olympic coverage with 12% watching more than four hours daily

    2012-08-10
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Travel & transport

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  • Heathrow expansion attitudes in local communities | Heathrow Airport-YouGov, 11-29 July 2025Survey Results

    Heathrow expansion attitudes in local communities | Heathrow Airport-YouGov, 11-29 July 2025

    YouGov Survey Results Sample Size: 3292 Fieldwork Dates: 11th - 29th July 2025 SloughWindsor and MaidenheadHillingdon...

    about 23 hours ago
  • How much of a threat, if at all, do you think Russia is to the rest of Europe outside of Ukraine?Survey Results

    How much of a threat, if at all, do you think Russia is to the rest of Europe outside of Ukraine?

    7 days ago
  • In principle, do you support or oppose building new high-speed rail lines between cities in northern England?Survey Results

    In principle, do you support or oppose building new high-speed rail lines between cities in northern England?

    8 days ago
  • Which of the following comes closest to your view on train fares?Survey Results

    Which of the following comes closest to your view on train fares?

    15 days ago
  • Do you think overweight airline passengers who are sufficiently large that they cannot put down the two armrests either side of them should or should not be required to purchase two seats in order to fly?Survey Results

    Do you think overweight airline passengers who are sufficiently large that they cannot put down the two armrests either side of them should or should not be required to purchase two seats in order to fly?

    19 days ago
  • Do you think it is acceptable or unacceptable to watch a film or TV programme on public transport that includes some scenes containing sex or nudity?Survey Results

    Do you think it is acceptable or unacceptable to watch a film or TV programme on public transport that includes some scenes containing sex or nudity?

    26 days ago
  • Do you think the limit on the amount people can legally drink before driving is too set high, too low, or at about the right level?Survey Results

    Do you think the limit on the amount people can legally drink before driving is too set high, too low, or at about the right level?

    about 1 month ago
  • Would you support or oppose free bus travel for under-22 year olds?Survey Results

    Would you support or oppose free bus travel for under-22 year olds?

    about 1 month ago
  • How do you think holidays in the UK compare to holidays abroad?Survey Results

    How do you think holidays in the UK compare to holidays abroad?

    about 1 month ago
  • Would you support or oppose requiring drivers over the age of 70 to take and pass an eyesight test every three years in order to keep their driving licence?Survey Results

    Would you support or oppose requiring drivers over the age of 70 to take and pass an eyesight test every three years in order to keep their driving licence?

    about 1 month ago
  • Do you think London is in a good or a bad state, and how does that compare to the rest of country?Survey Results

    Do you think London is in a good or a bad state, and how does that compare to the rest of country?

    about 2 months ago
  • Would you support or oppose allowing councils to levy a 'tourist tax' in the form of a small additional charge per night on all hotel, B&B and short term let stays in their area?Survey Results

    Would you support or oppose allowing councils to levy a 'tourist tax' in the form of a small additional charge per night on all hotel, B&B and short term let stays in their area?

    about 2 months ago
  • Thinking about the number of bank holidays Britain has and the impact on the economy, do you think we have too many, too few, about the right amount?Survey Results

    Thinking about the number of bank holidays Britain has and the impact on the economy, do you think we have too many, too few, about the right amount?

    about 2 months ago
  • If you had friends who were much richer than you, and they invited you (and family members, if you wish) to go on holiday with them and to pay for the whole thing, do you think you would accept or decline the offer?Survey Results

    If you had friends who were much richer than you, and they invited you (and family members, if you wish) to go on holiday with them and to pay for the whole thing, do you think you would accept or decline the offer?

    2 months ago
  • Do you think it is acceptable or unacceptable for the Royal Mail to stop Saturday second-class deliveries?Survey Results

    Do you think it is acceptable or unacceptable for the Royal Mail to stop Saturday second-class deliveries?

    2 months ago
  • Do you think London or New York is overall the better city?Survey Results

    Do you think London or New York is overall the better city?

    2 months ago
  • Generally speaking, do you think the UK is good or bad at delivering major infrastructure projects?Survey Results

    Generally speaking, do you think the UK is good or bad at delivering major infrastructure projects?

    3 months ago
  • Would you say that public transport services in your area are good or bad?Survey Results

    Would you say that public transport services in your area are good or bad?

    3 months ago
  • For flights of two hours or less, if the ticket costs were significantly lower, how willing or unwilling would you be to book a 'half-standing seat' - effectively like a bicycle seat with a full back rest and arm rests?Survey Results

    For flights of two hours or less, if the ticket costs were significantly lower, how willing or unwilling would you be to book a 'half-standing seat' - effectively like a bicycle seat with a full back rest and arm rests?

    4 months ago
  • Would you support or oppose the government subsidising the cost of brand new electric car purchases?Survey Results

    Would you support or oppose the government subsidising the cost of brand new electric car purchases?

    4 months ago
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