logoSkip to main content
Australia
France
Germany
Italy
Spain
Singapore
United States

Explore YouGov's freely accessible data

Discover our public data, featuring a diverse range of survey results, articles, trackers and popularity rankings.

From the latest political surveys to in-depth analysis, find out what the world thinks.

Economy & business
Entertainment, arts, & culture
Health & science
International
Politics & current affairs
Retail & consumer
Society
Sport
Technology, digital & media
Travel & transport
All Topics

Discover Key Insights on the UK General Election 2024

The most timely, and relevant polling, trends and analysis on elections. Our senior political specialists apply their expertise to provide projections and keep you up to date.

Australian Federal Elections 2025
Bundestagwahl 2025
U.S. Presidential Election 2024
Canadian Election 2025
UK General Election 2024
Voting Intention

Helping the world's most recognised brands, media owners and agencies

Get intelligence from our ever-growing source of consumer data on 29 million+ registered panel members in 55+ markets.

/Research Reality.

Explore

Surveys

Self-serve Surveys
Serviced Surveys
Custom Research
Plan

Audience Intelligence

NEW: Shopper intelligence
FREE Profiles Lite
Global Profiles
Profiles
Activate

Campaign Activation

Audience Data
Track

Brands & Campaigns

FREE BrandIndex Lite
BrandIndex
Custom Trackers
YouGov for Business

Members

I take surveys and earn points as a member of the YouGov panel.
Sign in as a member

Business

I access YouGov products and services as a business.
Sign in as a client

Members

Join millions of others in sharing your opinion on politics, sport and more.
Sign up as a member

Business

Access audience intelligence, brand tracking and research about your sector.
Sign up as a client
Public Data

Explore YouGov's freely accessible data

Discover our public data, featuring a diverse range of survey results, articles, trackers and popularity rankings.

From the latest political surveys to in-depth analysis, find out what the world thinks.

Economy & business
Entertainment, arts, & culture
Health & science
International
Politics & current affairs
Retail & consumer
Society
Sport
Technology, digital & media
Travel & transport
All Topics
Elections

Discover Key Insights on the UK General Election 2024

The most timely, and relevant polling, trends and analysis on elections. Our senior political specialists apply their expertise to provide projections and keep you up to date.

Australian Federal Elections 2025
Bundestagwahl 2025
U.S. Presidential Election 2024
Canadian Election 2025
UK General Election 2024
Voting Intention
For Business

Helping the world's most recognised brands, media owners and agencies

Get intelligence from our ever-growing source of consumer data on 29 million+ registered panel members in 55+ markets.

/Research Reality.

Explore

Surveys

Self-serve Surveys
Serviced Surveys
Custom Research
Plan

Audience Intelligence

NEW: Shopper intelligence
FREE Profiles Lite
Global Profiles
Profiles
Activate

Campaign Activation

Audience Data
Track

Brands & Campaigns

FREE BrandIndex Lite
BrandIndex
Custom Trackers
YouGov for Business
Sign in

Members

I take surveys and earn points as a member of the YouGov panel.
Sign in as a member

Business

I access YouGov products and services as a business.
Sign in as a client
Sign up

Members

Join millions of others in sharing your opinion on politics, sport and more.
Sign up as a member

Business

Access audience intelligence, brand tracking and research about your sector.
Sign up as a client

Retail & consumer

  • All
  • Topics
  • Articles
  • Trackers
  • Ratings
  • Surveys
  • After a shaky start to the year, consumer confidence bounced back in February 2025Article

    After a shaky start to the year, consumer confidence bounced back in February 2025

    Consumer confidence rebounded in February 2025.

    about 2 months ago
  • Ethical shopping: for how many consumers is it a top priority?Article

    Ethical shopping: for how many consumers is it a top priority?

    Few Britons say social or ethical considerations are a top factor in their choices

    about 2 months ago
  • Four in ten renters and a quarter of mortgage holders are still feeling the pinchArticle

    Four in ten renters and a quarter of mortgage holders are still feeling the pinch

    One in nine renters say they are finding it “very difficult” to afford housing

    7 months ago
  • One in five Britons would try lab-grown human meatArticle

    One in five Britons would try lab-grown human meat

    YouGov study on attitudes and expectations surrounding lab-grown meat finds significant scepticism, although men and younger people are more enthusiastic

    9 months ago
  • As the general election approaches, public attitudes on the cost of living remain very negativeArticle

    As the general election approaches, public attitudes on the cost of living remain very negative

    Inflation may be down, but Britons are no less likely to say they are struggling with the cost of living

    11 months ago
  • How much should you spend on a wedding gift?Article

    How much should you spend on a wedding gift?

    The public’s price advice is clear

    over 1 year ago
  • John Humphrys – Time to start cashing in our coins?Article

    John Humphrys – Time to start cashing in our coins?

    John Humphrys' weekly column for YouGov

    over 1 year ago
  • How are the public reducing their household energy use in winter 2023?Article

    How are the public reducing their household energy use in winter 2023?

    Most Britons are still cutting back on energy use in some way

    over 1 year ago
  • Half of Britons say they will spend less on Christmas 2023 due to cost of livingArticle

    Half of Britons say they will spend less on Christmas 2023 due to cost of living

    The gift budget is the most likely to see cuts

    over 1 year ago
  • Most Britons oppose banks and building societies closing customer accounts for reputational reasonsArticle

    Most Britons oppose banks and building societies closing customer accounts for reputational reasons

    How Britons feel about de-banking in the wake of the Farage/Coutts row.

    over 1 year ago
  • How are Britons faring with rent and mortgages?Article

    How are Britons faring with rent and mortgages?

    Most renters are struggling, and many with mortgages expect to do so in the next 12 months

    almost 2 years ago
  • Charting the global landscape of esports viewershipArticle

    Charting the global landscape of esports viewership

    Ahead of the first ever Olympics eSports week in June 2023, we explore how esports followership varies globally.

    almost 2 years ago
  • Consumer confidence back in positive territoryArticle

    Consumer confidence back in positive territory

    Consumer confidence surges back after dipping a month ago.

    almost 2 years ago
  • Consumer confidence rises as nearly every measure sees improvementArticle

    Consumer confidence rises as nearly every measure sees improvement

    Consumer confidence rose as things got better across most measures we track.

    about 2 years ago
  • Consumer confidence rises as the public get more optimistic about household finances  Article

    Consumer confidence rises as the public get more optimistic about household finances

    Consumer confidence rose in January 2023, according to YouGov/Cebr data.

    about 2 years ago
  • Is Valentine’s Day a ‘proper’ special occasion, or is it too commercialised?Article

    Is Valentine’s Day a ‘proper’ special occasion, or is it too commercialised?

    Across the world, people have a cynical view of the celebration

    about 2 years ago
  • Consumer confidence sees a small New Year bounce as outlook for household finances improvesArticle

    Consumer confidence sees a small New Year bounce as outlook for household finances improves

    Consumer confidence improved slightly in December 2022.

    over 2 years ago
  • Elon Musk's popularity among Britons has tumbled since he announced plans to take over TwitterArticle

    Elon Musk's popularity among Britons has tumbled since he announced plans to take over Twitter

    Four in ten Britons would support Musk stepping down as Twitter CEO

    over 2 years ago
  • With just a few sleeps until Christmas, some Britons hadn’t even started buying presentsArticle

    With just a few sleeps until Christmas, some Britons hadn’t even started buying presents

    Christmas shopping tracker shows 44% of Britons had bought all of their festive presents by 19 December

    over 2 years ago
  • Half of Britons have been priced out of attending live music events in recent yearsArticle

    Half of Britons have been priced out of attending live music events in recent years

    Half of the public strongly oppose ‘surge’ ticket pricing

    over 2 years ago
logo

COMPANY
  • About
  • Our team
  • Our panel
  • Methodology
  • Careers
  • Investor relations
  • Support
  • Contact us
GLOBAL SITES
  • Australia
  • France
  • Germany
  • Italy
  • Singapore
  • Spain
  • Switzerland
  • United States
  • social image
  • social image
  • social image
  • social image
  • social image
COMPANY
  • About
  • Our team
  • Our panel
  • Methodology
  • Careers
  • Investor relations
  • Support
  • Contact us
GLOBAL SITES
  • Australia
  • France
  • Germany
  • Italy
  • Singapore
  • Spain
  • Switzerland
  • United States

Copyright © 2024 YouGov PLC. All Rights Reserved

  • Privacy & cookie policy
  • Terms and conditions
  • Public data license
  • Modern slavery act