Retail & consumer

  • Article

    M&S Food partners with Ocado to deliver the goods

    Online grocer Ocado and retail giant Marks and Spencer have announced a joint venture offering an online food delivery service. The partnership will allow Ocado shoppers to choose from M&S; food products, alongside Ocado’s own brands and own label products.

    12 days ago
  • Article

    Sugar tax is bitter for chocoholics but Cadbury’s has a sweetener

    This week Cadbury’s new, healthier Dairy Milk landed in shops across the UK. The new product is an attempt to make key products healthier following Government pressure on the industry as it aims to halve childhood obesity by 2030.

    17 days ago
  • Article

    Ad of the Month UK - EuroMillions

    This month EuroMillions has achieved the highest uplift in Ad Awareness of any brand in the UK, followed in second place by its closely-linked parent company The National Lottery.

    17 days ago
  • Article

    Coupling up with Love Island can boost a brand

    As the biggest show on TV this summer, Love Island has become a magnet for brand partnerships and sponsorships who are all keen to appeal to its younger audience demographic.

    24 days ago
  • Article

    Paddy Power sponsorship stunt powers up consideration for brand

    Bookmaker Paddy Power got the media talking last week over its controversial shirt sponsorship of English Football League club, Huddersfield Town FC.

    25 days ago
  • Article

    Plastic-conscious Boots customers approve of paper bags

    Health and beauty chain Boots has joined other retailers in pledging to swap plastic bags for paper, after facing criticism earlier this year for keeping medical prescription bags in plastic to protect medication during transport.

    about 1 month ago
  • Article

    Britons support brands which advocate LGBT+ rights

    From M&S;’s sandwich to the Home Office placing the Pride flag on its social media accounts, more and more organisations are keen to display their support for the LGBT+ cause. But does this alienate or attract British consumers?

    about 2 months ago
  • Article

    Ad of the Month UK – Santander

    This month, Santander achieved the highest uplift in Ad Awareness of any brand in the UK – a +7.9 change in score.

    about 2 months ago
  • Article

    Consumer confidence slips as Tory leadership campaign delays Brexit solution

    Back in April European Council President Donald Tusk granted Britain another Brexit extension and urged politicians: “Please don’t waste this time.” Yet the House of Commons is currently occupied by a Tory leadership campaign that brings a Brexit solution no closer.

    about 2 months ago
  • Article

    Ethical clothing move by Asos aligns with views of eco-conscious

    Fast fashion is an increasingly hot topic as consumers become more environmentally aware, conscious about the impact of their shopping habits and look to reduce waste.

    about 2 months ago