Explore YouGov's freely accessible data

Discover our public data, featuring a diverse range of survey results, articles, trackers and popularity rankings.

From the latest political surveys to in-depth analysis, find out what the world thinks.

Economy & business

Entertainment, arts, & culture

Health & science

International

Politics & current affairs

Retail & consumer

Society

Sport

Technology, digital & media

Travel & transport

All Topics

Discover Key Insights on the UK General Election 2024

The most timely, and relevant polling, trends and analysis on elections. Our senior political specialists apply their expertise to provide projections and keep you up to date.

Australian Federal Elections 2025

Bundestagwahl 2025

U.S. Presidential Election 2024

UK General Election 2024

Voting Intention

Helping the world's most recognised brands, media owners and agencies

Get intelligence from our ever-growing source of consumer data on 27 million+ registered panel members in 55+ markets.

/Research Reality.

Explore

Surveys

Self-serve Surveys

Serviced Surveys

Custom Research

Plan

Audience Intelligence

NEW: Shopper intelligence

FREE Profiles Lite

Global Profiles

Profiles

Activate

Campaign Activation

Audience Data

Track

Brands & Campaigns

Members

I take surveys and earn points as a member of the YouGov panel.

Business

I access YouGov products and services as a business.

Members

Join millions of others in sharing your opinion on politics, sport and more.

Business

Access audience intelligence, brand tracking and research about your sector.

Update - Conservatives and Labour tied

YouGov

Politics & current affairs

October 28, 2014, 6:00 AM GMT+0

Latest YouGov / The Sun results 27th Oct - Con 32%, Lab 32%, LD 8%, UKIP 18%; APP -24

Image courtesy of PA

See the full poll results

Join YouGov today! Your views can shape the news…

Explore more data & articles

Political tracker archive

Explore YouGov's freely accessible data

Discover Key Insights on the UK General Election 2024

Helping the world's most recognised brands, media owners and agencies

Surveys

Audience Intelligence

Campaign Activation

Brands & Campaigns

Members

Business

Members

Business

Explore YouGov's freely accessible data

Discover Key Insights on the UK General Election 2024

Helping the world's most recognised brands, media owners and agencies

Surveys

Audience Intelligence

Campaign Activation

Brands & Campaigns

Members

Business

Members

Business

Update - Conservatives and Labour tied

Join YouGov today! Your views can shape the news…

Earth Day 2025: Where do Britons stand on climate change?

Political favourability ratings, April 2025

YouGov News Tracker: 13-14 April 2025

YouGov News Tracker: 6-7 April 2025

MPs say Whitehall civil service is working badly

How do Britons think Labour’s cuts compare to those of the coalition?

Most Britons do not see Labour and the Conservatives as similar

Five years after being elected Labour leader, the majority of Britons are unclear what Keir Starmer stands for

YouGov News Tracker: 30-31 March 2025