- Article
Londoners want Crossrail 2 and Thames Garden Bridge
Londoners are behind Crossrail 2 and the proposed Thames Garden Bridge, but tend to think the city's new towers are making the skyline worse Londoners are firmly behind Crossrail 2 – the proposed new north-south rail line for the capital – with more than six in ten (63%) in support ...
27 Mar 2014 - Article
Sochi 2014 buzz still negative
Public perceptions of the Sochi Winter Games have plummeted following Russia's Volgograd bombings and the introduction of new 'gay propaganda' legislation
06 Feb 2014 - Article
Leave EU and face decline, say Chinese
The majority of China's online population think UK’s influence in the world would decline if it left the EU, but Americans are more divided on the question Recent YouGov polls conducted in China and the United States – together home to the world's two largest economies – gave people there ...
05 Feb 2014 - Article
Banking Customer Experience 2014
Three quarters of banking customers say they would consider switching – and dissatisfaction is the key driver Few people display unwavering loyalty to their provider, and two in five banking customers state that they would consider switching their account to another provider, according to a new report from ...
17 Jan 2014 - Article
Samsung and Google top ‘global super brands'
Samsung and Google top the list of most admired global brands in a multi--country survey from YouGov, covering Europe, the Middle East, Latin America and Asia. The list was compiled using YouGov BrandIndex, which tracks consumer perception of brands through daily nationally representative surveys in 15 countries around the world. ...
15 Jan 2014 - Article
New York, Paris and Singapore most highly-rated cities
New York is the top choice for influential Britons in terms of world-class cities (other than London) where they would like to live and work, according to a recent YouGov poll. The survey of British opinion formers, drawn from politics, business, media, academia, NGOs and the public sector, asked respondents ...
03 Dec 2013 - Article
Great British Bake Off favourite cooking show for British teens
BBC Two’s The Great British Bake Off is the preferred cooking show of British kids, according to a recent YouGov Children’s Omnibus, which polled a nationally representative sample of Britons aged 13 to 19. According to the survey, more than a third (34%) of British teens say ‘Bake Off’ is ...
08 Oct 2013 - Article
Majority of Britons believe energy companies ‘treat people with contempt’
A majority (56%) of UK consumers say that energy companies “treat people with contempt”, and more than eight in ten (83%) feel that suppliers “maximise profits at the expense of customers”, according to a new market intelligence report from YouGov. An overwhelming 91% of consumers say they expect energy prices ...
07 Oct 2013 - Article
Market intelligence: Activity and adventure holidays
The overall trend for UK residents taking any type of holiday abroad between 2008 and 2012 is one of decline. However, trips to Europe have experienced gradual growth since 2010 and represent the lion’s share of overseas holidays, according to a new YouGov report, ‘Activity and Adventure Holidays’. The overall ...
27 Sep 2013 - Article
Market intelligence: Dentists and dental care
The UK market for dentistry and dental services has expanded during the course of the last decade, reaching an estimated £5.7 billion in 2012. While growth has slowed in recent years due to economic restrictions on private healthcare, the expansion of the corporate dentistry sector has been a growth ...
20 Sep 2013