New research from YouGov indicates that EasyJet has maintained its position as the best value for money airline among budget beach-holiday bookers.
The Premier League is back – once again providing betting brands with untold opportunities to appeal to potential punters.
For the second year in a row, Macmillan Cancer Support tops YouGov’s CharityIndex rankings.
This month, KP Nuts is the brand that has achieved the biggest uplift in its Ad Awareness score.
Google tops YouGov BrandIndex’s annual global brand health rankings. In a list dominated by digital brands, the search giant stays ahead of sister company ...
As the dust settles on another memorable World Cup tournament, we assess which betting brands achieved the greatest cut-through with their marketing efforts
Soap and cosmetic product pioneer Lush found itself in hot water recently, following its campaign which railed against police corruption.
This month, KFC is the brand which has achieved the biggest uplift in its Ad Awareness.
In mid-May, the US Supreme Court made a landmark ruling which could allow individual states across the nation to legalise sports betting
In the face of great change on the high street, new research from YouGov and partnership and rewards agency Mando-Connect shows Britons’ affinity for ...