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The Most Popular Supermarket Chains (Q1 2022)
popularity
is the % of people who have a positive opinion of a supermarket chain.
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All Adults
Millennials
Generation X
Baby Boomers
Men
Women
Fame
Popularity
Fame
Popularity
1
Aldi
100%
79%
2
M & S Food
99%
75%
3
Lidl
99%
75%
4
Tesco Express
99%
73%
5
Iceland
99%
72%
6
Morrisons
100%
72%
7
Tesco
97%
72%
8
ASDA
99%
70%
9
Sainsbury's
99%
69%
10
The Co-operative Food
98%
64%
11
Waitrose
99%
63%
12
The Co-operative
94%
51%
13
Costco
91%
47%
14
SPAR
98%
47%
15
Farmfoods
85%
44%
16
Costcutter
87%
41%
17
Ocado
91%
38%
18
Nisa
83%
36%
19
Premier Stores
71%
32%
20
Makro
64%
28%
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Fashion & Clothing brands
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luxury brands
supermarket chains
department & home stores
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