All Data
Solutions
Company
Join
My Feed
All Data
Solutions
Company
Join
My Feed
The most famous
supermarket chains in the UK
Sorted by
Fame
Popularity
Fame
Among
All
All
Millennials
Gen X
Baby Boomers
Men
Women
100
%
Aldi
Brand
The most popular and the most famous supermarket chain
100
%
Sainsbury's
Brand
The 6th most popular and the 2nd most famous supermarket chain
99
%
Tesco
Brand
The 2nd most popular and the 3rd most famous supermarket chain
99
%
Iceland
Brand
The 8th most popular and the 4th most famous supermarket chain
99
%
ASDA
Brand
The 7th most popular and the 5th most famous supermarket chain
Explore your very own audience with YouGov's new Audience Explorer
Try the FREE Audience Explorer
98
%
Waitrose
Brand
The 11th most popular and the 6th most famous supermarket chain
98
%
Lidl
Brand
The 5th most popular and the 7th most famous supermarket chain
98
%
The Co-operative Food
Brand
The 10th most popular and the 8th most famous supermarket chain
98
%
Tesco Express
Brand
The 9th most popular and the 9th most famous supermarket chain
97
%
Morrisons
Brand
The 3rd most popular and the 10th most famous supermarket chain