London Olympic Games 2012: The immediate run-up, during and after - All of YouGov's relevant articles and research in one place...
Friday 10th August
- Gold for BBC Olympic coverage - Majority of Brits approve of BBC Olympic coverage with 12% watching more than four hours daily
Thursday 2nd August
- Olympics 'advertising Britain' - 60% say Games good advertisement for London and 48% for Britain; enthusiasm for Olympics grows
- Will Olympics leave sporting legacy? - 53% think Olympics will ensure better sporting facilities; 47% say Games won’t encourage sport
Tuesday 31st July
- Tour win ‘more impressive’ than Olympic Gold - 69% say winning Tour de France 'more impressive' than gold at the Olympics
Friday 27th July
- Favourite Olympic sports - Athletics, swimming interested Britons top events; squash favourite to be added to programme
- Lighting the Flame - 26% Britons interested in Olympics make Sir Steve Redgrave strong favourite to light the Olympic Flame at Opening Ceremony
Thursday 26th July
- London 2012: Will it be a success? - 53% Brits say Games will 'be success'; 27% 'failure'; 30% say London will be better than Beijing 2008
Wednesday 25th July
- London 2012: Interest rises to 51% - Enthusiasm for Olympics up from 44% interested in March to 51% in new poll days before Opening Ceremony
- Press Release for Journalists - Summary of all YouGov's most recent polls on the London Olympic Games 2012
