A recent YouGov Reports publication on ‘Credit and Debit Cards’ reveals several negative connotations that consumers have regarding credit cards. The study also suggests ...
A recent YouGov report – ‘New Generations and the Future of Radio 2014’ reveals that although there is variance in the popularity of radio ...
Recent YouGov research assesses the dairy market in the UK, revealing a positive opinion from consumers, whilst showing a certain awareness of health issues ...
Traditionally, EasyJet has competed with other budget airliners such as Ryanair and FlyBe. Their new campaign however, has taken aim at British Airways, signalling ...
Lucozade continues to be the dominant brand within the energy drinks market, and the adjoining sports drinks industry. Using YouGov BrandIndex we can explain ...
A new YouGov Reports publication assesses the specialist insurance market, particularly examining changing trends within the sector, including the rise of sub-sectors such as ...
In July 2014, the UK Potato Council reported that the fresh potato sector was in volume decline. Recent research for YouGov Reports hints at ...
In September 2013, Camelot decided to increase the price of The National Lottery to £2. A far reaching marketing campaign accompanied the announcement, highlighting ...
A recent YouGov Reports publication has revealed that the most prominent reason people do not visit the dentist is not fear or nervousness as traditionally ...
A new YouGov report reveals why Pet Insurance companies may struggle to appeal to different sectors of society. Less affluent pet owners perceive cover ...