False recall, and how it affects polling
How the YouGov method avoids errors introduced by people’s faulty memories
-
-
Hunt overtakes Johnson as the public's preferred Prime Minister
Jeremy Hunt now leads Boris Johnson as the public's preferred successor by 41% to 29%. Among Conservative voters, Johnson is ahead by 48% to ...
-
How we design election polling questions
Anthony Wells provides an explains why voting intention surveys work the way they do
-
Here's how we prompt for the Brexit Party, and why it's more accurate
How pollsters ask questions is an eternally controversial issue...
-
What do the public think about a "No Deal" Brexit?
Anthony Wells looks at how popular leaving the EU without a Brexit deal actually is
-
Deal, no deal or delay: what the public thinks
Anthony Wells sees where the public stands on the possible outcomes of Theresa May's forthcoming Brexit votes
-
14% would vote for The Independent Group
The biggest impact The Independent Group has on the voting intention landscape is to push many Labour voters to "don't know"
-
As MPs prepare for the Brexit vote, where do Britons stand?
With crunch point coming for the Prime Minister's Brexit deal, Anthony Wells provides an overview of where the public stands
-
Two thirds support treating EU immigration in the same way as that from the rest of the world
YouGov tests public opinion on how a post-Brexit immigration system might look
-
How the public feel about Brexit options
With close to 6 months left until Brexit, YouGov checks in on where public opinion stands
