- Article
Four in ten renters and a quarter of mortgage holders are still feeling the pinch
One in nine renters say they are finding it “very difficult” to afford housing
28 days ago - Article
One in five Britons would try lab-grown human meat
YouGov study on attitudes and expectations surrounding lab-grown meat finds significant scepticism, although men and younger people are more enthusiastic
4 months ago - Article
As the general election approaches, public attitudes on the cost of living remain very negative
Inflation may be down, but Britons are no less likely to say they are struggling with the cost of living
5 months ago - Article
John Humphrys – Time to start cashing in our coins?
John Humphrys' weekly column for YouGov
10 months ago - Article
How are the public reducing their household energy use in winter 2023?
Most Britons are still cutting back on energy use in some way
11 months ago - Article
Half of Britons say they will spend less on Christmas 2023 due to cost of living
The gift budget is the most likely to see cuts
12 months ago - Article
Most Britons oppose banks and building societies closing customer accounts for reputational reasons
How Britons feel about de-banking in the wake of the Farage/Coutts row.
about 1 year ago - Article
How are Britons faring with rent and mortgages?
Most renters are struggling, and many with mortgages expect to do so in the next 12 months
over 1 year ago - Article
Charting the global landscape of esports viewership
Ahead of the first ever Olympics eSports week in June 2023, we explore how esports followership varies globally.
over 1 year ago - Article
Consumer confidence back in positive territory
Consumer confidence surges back after dipping a month ago.
over 1 year ago - Article
Consumer confidence rises as nearly every measure sees improvement
Consumer confidence rose as things got better across most measures we track.
over 1 year ago - Article
Consumer confidence rises as the public get more optimistic about household finances
Consumer confidence rose in January 2023, according to YouGov/Cebr data.
over 1 year ago - Article
Is Valentine’s Day a ‘proper’ special occasion, or is it too commercialised?
Across the world, people have a cynical view of the celebration
almost 2 years ago - Article
Consumer confidence sees a small New Year bounce as outlook for household finances improves
Consumer confidence improved slightly in December 2022.
almost 2 years ago - Article
Elon Musk's popularity among Britons has tumbled since he announced plans to take over Twitter
Four in ten Britons would support Musk stepping down as Twitter CEO
almost 2 years ago - Article
With just a few sleeps until Christmas, some Britons hadn’t even started buying presents
Christmas shopping tracker shows 44% of Britons had bought all of their festive presents by 19 December
almost 2 years ago - Article
Half of Britons have been priced out of attending live music events in recent years
Half of the public strongly oppose ‘surge’ ticket pricing
almost 2 years ago - Article
Majority spending less on Christmas as rising cost of living forces cutbacks
Half of Britons say they are spending less on gifts this year
almost 2 years ago - Article
How much are people spending for Christmas 2022?
The number of Britons who say they can’t afford to have the Christmas they want has doubled since last year
almost 2 years ago