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The Most Famous Digital Services (Q4 2020)
fame
is defined by the % of people who have heard of a digital service.
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All Adults
Millennials
Generation X
Baby Boomers
Men
Women
Fame
Popularity
Fame
Popularity
1
eBay
99%
71%
2
YouTube
99%
80%
3
Microsoft
99%
70%
4
Amazon
99%
72%
5
Google
99%
75%
6
GOV.UK
98%
69%
7
Skype
98%
51%
8
Kodak
98%
57%
9
Just Eat
98%
54%
10
WhatsApp
98%
78%
11
BBC iPlayer
98%
73%
12
Uber
97%
35%
13
BBC.co.uk
97%
62%
14
Google Chrome
97%
77%
15
Internet Explorer (IE)
97%
53%
16
Wikipedia
97%
71%
17
Google Maps
97%
85%
18
TalkTalk
97%
22%
19
NHS.uk
97%
79%
20
TripAdvisor
97%
65%
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