Shaun has worked in research for over ten years and has been at YouGov since 2011. He is passionate about TV, news, social media, the ever-evolving media landscape and how this impacts on consumer behaviour ...
Shaun has worked in research for over ten years and has been at YouGov since 2011. He is passionate about TV, news, social media, the ever-evolving media landscape and how this impacts on consumer behaviour and brands.
Shaun is an experienced conference speaker, presenting at events such as WARC’s Measuring Advertising Performance symposium, CIM/Bloomberg Digital Summit, and the Digital TV Group’s Breakfast Seminar. He has also authored reports and articles that analyse how changing consumer habits have changed the media industry.
Before joining YouGov Shaun worked for Harris Interactive and Entertainment Media Research. He has a degree from Victoria University and a diploma in market research from the Market Research Society of Australia.
Change is something that the digital advertising and media industry is used to, with successful companies continually adapting and innovating in order to engage ...