Head of Data Services, UK & Growth Markets

Our new online scripting dashboard, alongside live reporting, means you can design your own surveys, get results in real time and showcase the data faster.

The world has changed and research methods needs to change, too. Currently, too many sources of information are static and unconnected. This leads to out-of-date pictures and conflicting versions of “the truth”, hindering marketers looking for clarity when assessing their data.

In order for data to help brands and agencies innovate and engage customers effectively, it needs to be both meaningful and easy to understand.

This is where YouGov Collaborate comes in.

The new online survey scripting platform allows you to create, customise and collaborate on your fast-turnaround Omnibus surveys. You can access best practice guidelines, a simple-to-follow process and get the support of a YouGov researcher—via our chat service—for confident execution and fast results.

Watch this video to see just how easy it is to use.

You can also gain access to Crunch —YouGov's online data visualisation tool. With Crunch you get:

  • Live reporting: Watch survey results appear in real time with live reporting, meaning you can start piecing your story together or collating insights straight away if you have a tight deadline
  • Easy-to-share results: Share your findings with colleagues and other stakeholders and use the tool as a data library  available across your organisation
  • Personalised  data: Create your own bespoke tables and filter by what you need instead of sifting through reams of static data points

Ben Glanville, UK Head of Data Services, said: “We’re really excited about how YouGov Collaborate will help clients get even more out of their research. The online dashboard and live reporting will save time and allow users to gain insights quicker, which are easy to share across the business.”

Contact us to find out more and get access to Collaborate.

Related Content