Part Five: Drinking habits and preferences

Milan DinicDirector - Content Strategy and Innovation
April 20, 2022, 9:21 AM GMT+0

The YouGov Food Study looked into the drinking habits and preferences of Britons. Specifically, we looked at how many glasses of tea, coffee, tap/bottled water, smoothies, milk, fizzy drinks and fruit juice Britons drink in a typical week.

Drinking water, smoothies, milk, fizzy drinks and fruit juice

One in six Britons (15%) do not drink tap water, with this going to 19% among those 60 or older. Two-thirds (66%) don’t drink bottled water.

Smoothies are most popular with the younger generation – a quarter (25%) of those aged 16-24 have at least one smoothie a week, with this falling to 7% of those aged 60 or older.

Results also show that half of Britons don’t drink milk (50%) and 44% don’t typically drink fizzy drinks or fruit juice.

How much tea do Britons drink?

Three quarters of Britons (74%) drink a cup of tea at least once a week, the study finds. This includes 17% who say they have more than 20 cups over the course of the week.

A quarter of Britons (25%) don’t drink tea at all. This goes up to one in four (39%) among 16-24-year-olds.

The older Britons are, the more likely they are to drink considerably more tea – 20 cups or more – a week (24% of those aged 60+ vs 6% of those aged 16-24).

Three-quarters of tea-drinking Britons (74%) don’t take any sugar with it, with this applying more to women (78%) than men (69%). Among those who do put sugar in their tea, 14% have one teaspoon and 10% have two.

The older Britons get, the less likely they are to take sugar with their tea: from 50% among 16-24-year-olds to 83% among those 60 and older.

How much coffee do Britons drink?

Seven in ten Britons (70%) drink coffee at least once a week, with one in eight (12%) having more than 20 cups a week.

One in three Britons (29%) don’t drink coffee. Among Britons aged 16-24, half (52%) don’t drink coffee, while this applies to a third (33%) of 25-39-year-olds, 27% of those aged 40-59, and 16% of those aged 60+.

Seven out of ten Britons (70%) who drink coffee take it without any sugar. The older Britons are, the more likely they are to have their coffee without sugar – from 43% among 16-24-year-olds to 79% in the oldest generation.

One in six (17%) Britons have one teaspoon of sugar with their coffee, and 10% have two.

See full results here

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