Which? is the 18th most popular digital service and the 39th most famous. Which? is described by fans as: Influential, Informative, Helpful, Excellent customer service and Time-saving.

What Great Britain thinks of Which?

  • Ratings 64%Positive opinion
  • 4%Negative opinion
  • 25%Neutral opinion
  • 93%Have heard of

6183 interviews - YouGov Ratings data collected between November 2018 and November 2019Find out more