Which? is the 19th most popular digital service and the 35th most famous. Which? is described by fans as: Influential, Informative, Helpful, Useful and Intelligent.

What Great Britain thinks of Which?

  • Ratings 63%Positive opinion
  • 3%Negative opinion
  • 27%Neutral opinion
  • 93%Have heard of

7894 interviews - YouGov Ratings data collected between June 2018 and June 2019Find out more