Renting out pages that already rank can generate instant results for brands

New Ideas in MarketingEssential news for marketers, summarised by YouGov
December 11, 2019, 9:53 AM UTC

This approach can provide multiple streams of income from SEO.

This article recommends ways for a brand to get increased organic traffic without any SEO. Brands can create a list consisting of all the keywords that contain a high search volume and high CPC while ensuring that their product or service related to each keyword.

Before renting a page for their purposes, brands must look for top-ranking pages for their desired terms. They should get in touch with page-owners through their contact page while ensuring that their competitors do not own the page.

If the brand is selling a product, the simplest way to monetise is to add links to the items they are selling. But brands need to be careful not to modify the page too much as that can lead to the page losing its rankings.

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