Market Research

Topic

Articles

Analysis pieces written by YouGov’s data journalists based on data collected about or relating to Market Research.

Last updated Sep 21, 2020

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Factor in changing consumer behaviours while conducting market research amid COVID-19

resources
over 1 year ago

Trackers

Data collected at regular intervals about or relating to Market Research, tracking changes over time.

Last updated Apr 14, 2022

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Do Brits pay attention to social media ads?

media

Surveys

Data collected from extensive surveys and snap polls about or relating to Market Research.

Last updated Jul 14, 2020

View all Surveys(1)
In written form, do you think the word ‘data’ should be treated as singular or plural?

In written form, do you think the word ‘data’ should be treated as singular or plural?

education
almost 2 years ago

Do Brits pay attention to social media ads?

media

Do Brits pay attention to streaming ads?

media

Do Brits pay attention to cinema ads?

media

Do Brits pay attention to ads on billboards?

media

Do Brits pay attention to TV ads?

media

Do Brits pay attention to radio ads?

media

Factor in changing consumer behaviours while conducting market research amid COVID-19

resources
over 1 year ago
In written form, do you think the word ‘data’ should be treated as singular or plural?

In written form, do you think the word ‘data’ should be treated as singular or plural?

education
almost 2 years ago

Automation can act as a “turbo boost” for traditional qualitative researchers but not replace them

resources
over 2 years ago