Brand

Smirnoff
Smirnoff is the most popular alcohol brand and the most famous. Smirnoff is described by fans as: Good quality, Reliable, Refreshing, Cream of the crop and In demand.

What Great Britain thinks of Smirnoff

  • Ratings 57%Positive opinion
  • 13%Negative opinion
  • 27%Neutral opinion
  • 98%Have heard of

5870 interviews - YouGov Ratings data collected between May 2019 and May 2020Find out more