Brand

Direct Line
Direct Line is the 5th most popular insurance brand and the 4th most famous. Direct Line is described by fans as: Reputable, Good customer service, Family-friendly, Competitive and Reliable.

What Great Britain thinks of Direct Line

  • Ratings 40%Positive opinion
  • 10%Negative opinion
  • 45%Neutral opinion
  • 95%Have heard of

5862 interviews - YouGov Ratings data collected between May 2019 and May 2020Find out more