Aviva is the 5th most popular insurance brand and the 2nd most famous. Aviva is described by fans as: Efficient, Competitive, Recognisable, Essential and Good customer service.

What Great Britain thinks of Aviva

  • Ratings 39%Positive opinion
  • 9%Negative opinion
  • 48%Neutral opinion
  • 96%Have heard of

9155 interviews - YouGov Ratings data collected between June 2018 and June 2019Find out more