Aviva is the 5th most popular insurance brand and the 2nd most famous. Aviva is described by fans as: Efficient, Good customer service, Recognisable, Competitive and Reputable.

What Great Britain thinks of Aviva

  • Ratings 41%Positive opinion
  • 8%Negative opinion
  • 47%Neutral opinion
  • 96%Have heard of

6123 interviews - YouGov Ratings data collected between February 2019 and February 2020Find out more