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Do you think the UK is a racist society? Plus, would you rather be a nice guy or a winner, and nice guys finishing last

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See how COVID-19 impacts the UK

INTERNATIONAL

Take a short chat to share your experience of life under COVID-19

CHAT
39%

Boris Johnson

Public Figure
The most popular and the most famous conservative politician
15%

Keir Starmer

Public Figure
The 21st most popular and the 28th most famous labour politician

How are Brits spending money during COVID-19?

consumer
about 5 hours ago

Government approval

politics

Only 12% of Brits think MPs should have to physically be in Commons to vote during COVID-19 crisis

politics
about 17 hours ago

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Latest public opinion

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Retail & consumer

YouGov Ratings measures the popularity and fame of anything and everything, based on millions of responses from the British public.Explore YouGov Ratings in Retail & consumer.Find out more

Brands

Retail
  1. 1Magnum Classic Ice Cream Magnum Classic Ice Cream 84%
  2. 2Maltesers Maltesers 84%
  3. 3Kit Kat Four Finger Kit Kat Four Finger 84%

Fashion & Clothing brands

Retail
  1. 1Clarks Clarks 68%
  2. 2Adidas Adidas 65%
  3. 3Levi's Levi's 65%

Retail brands

Retail
  1. 1Lego Lego 82%
  2. 2Argos Argos 74%
  3. 3Waterstones Waterstones 71%

Luxury brands

Retail
  1. 1Rolex Rolex 56%
  2. 2Calvin Klein Calvin Klein 52%
  3. 3Swarovski Swarovski 50%

Supermarket chains

Retail
  1. 1Aldi Aldi 76%
  2. 2M & S Food M & S Food 76%
  3. 3Lidl Lidl 74%

Department & home stores

Retail
  1. 1Marks & Spencer Marks & Spencer 75%
  2. 2John Lewis John Lewis 71%
  3. 3IKEA IKEA 71%