Wilko is the 2nd most popular department & home store and the 10th most famous. Wilko is described by fans as: Cheap, Good value, Good quality, For everyone and Useful.

What Great Britain thinks of Wilko

  • Ratings 71%Positive opinion
  • 5%Negative opinion
  • 19%Neutral opinion
  • 94%Have heard of

6273 interviews - YouGov Ratings data collected between November 2018 and November 2019Find out more