Waterstones is the 3rd most popular retail brand and the 14th most famous. Waterstones is described by fans as: Family-friendly, For everyone, Accessible, Friendly and Recognisable.
What Great Britain thinks of Waterstones
Ratings 68%Positive opinion
5%Negative opinion
23%Neutral opinion
96%Have heard of
8692 interviews - YouGov Ratings data collected between June 2018 and June 2019Find out more