Barbie is the 56th most popular retail brand and the 13th most famous. Barbie is described by fans as: Beautiful, Must have, Memorable, Nostalgic and Recognisable.

What Great Britain thinks of Barbie

  • Ratings 29%Positive opinion
  • 31%Negative opinion
  • 37%Neutral opinion
  • 97%Have heard of

7081 interviews - YouGov Ratings data collected between October 2018 and October 2019Find out more