Barbie is the 52nd most popular retail brand and the 10th most famous. Barbie is described by fans as: Beautiful, Must have, Memorable, Nostalgic and Recognisable.

What Great Britain thinks of Barbie

  • Ratings 27%Positive opinion
  • 34%Negative opinion
  • 36%Neutral opinion
  • 97%Have heard of

7533 interviews - YouGov Ratings data collected between September 2018 and September 2019Find out more