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Arts & culture

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  • Article

    Exploring competitive backlinks can help brands earn quality backlinks

    By Britney Muller on Moz, 20th Nov 2020

    3 months ago
  • Article

    COVID-19: Are Brits comfortable with UK days out?

    YouGov CultureIndex shows that social distancing, hand-cleaning facilities, and mandatory masks are the most popular measures venues can take to make visitors feel comfortable again

    7 months ago
  • Article

    Half of Britons noticed brands supporting Pride month

    But the public is much less likely think a company’s intentions are genuine when it shows support for the LGBTQ+ community during Pride month compared with the rest of the year

    7 months ago
  • Article

    How has Animal Crossing: New Horizons impacted Nintendo?

    How has Animal Crossing: New Horizons impacted Nintendo?

    9 months ago
  • Article

    Will cinemas survive COVID-19?

    Could COVID-19 be the death of the cinema? YouGov data suggests otherwise

    10 months ago
  • Article

    Brits support postponing sports leagues, and think Liverpool should lift the trophy

    New YouGov polling shows Britons recognise the value of sporting events for national morale, but think it’s best to put them on pause due to the coronavirus

    11 months ago
  • Article

    Chaos is most popular way to ‘organise’ books

    The average Briton owns more than 50 books, but do they organise them alphabetically, by colour, genre, or size - or simply let chaos reign?

    12 months ago
  • Article

    What are the reading habits of Britons?

    Brits still prefer a paperback over an e-book, and most prefer to do their reading before hitting the hay

    12 months ago
  • Article

    Star Wars fans reject latest heroes and villains

    YouGov polling of Star Wars fans reveals that classic heroes and villains such as Darth Vader and Han Solo remain favourites

    about 1 year ago
  • Article

    Unreal life: just 21% of Brits believe internet personalities portray life honestly

    Most Brits don't trust what they see on social media. But do they mind?

    over 1 year ago
  • Article

    Which counties make up the Home Counties?

    YouGov asks the public where the borders lay, but their location remains a mystery for many

    over 1 year ago
  • Article

    Which counties make up the West Country?

    People who live in the South West are more likely to expand the West Country’s borders

    over 1 year ago
  • Article

    Most mobile users don't think Facebook app is a must-have

    on AdTech Daily, 9th Oct 2019

    over 1 year ago
  • Article

    What's D-Day? - says half of British respondents

    New RUSI-YouGov research shows both profound reverence and striking ignorance towards Britain's involvement in the Second World War.

    over 1 year ago
  • Article

    Half of Britons think Michael Jackson was guilty - but most will keep listening

    YouGov asks whether fans will continue listening to the music of Michael Jackson and R. Kelly after high-profile sexual abuse allegations - and whether they think radio, TV and streaming services should ban them

    almost 2 years ago
  • Article

    Number of Britons illegally downloading music falls

    The number of Britons that are illegally downloading music is decreasing, according to new custom research from YouGov.

    over 2 years ago
  • Article

    Young people are less proud of being English than their elders

    Major YouGov survey reveals the extent to which the generations hold differing views on England and Englishness

    over 2 years ago
  • Article

    What makes someone “ordinary”?

    YouGov Profiles reveals the key differences between Brits who consider themselves “ordinary” and those who do not

    almost 3 years ago
  • Article

    How music obsessives fell out of love with the NME

    At one time, the NME was an essential part of popular musical culture, with a host of iconic stars gracing its cover

    almost 3 years ago
  • Article

    Which classic children’s books are dying out?

    YouGov examines which famous children’s books children are no longer reading – and which they still are

    almost 3 years ago

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At the heart of our company is a global online community, where millions of people and thousands of political, cultural and commercial organizations engage in a continuous conversation about their beliefs, behaviours and brands.

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