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The Most Popular Newspapers (Q2 2021)
popularity
is the % of people who have a positive opinion of a newspaper.
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All Adults
Millennials
Generation X
Baby Boomers
Men
Women
Fame
Popularity
Fame
Popularity
1
Metro
90%
40%
2
The Times
97%
35%
3
The Sunday Times
95%
35%
4
The Independent
95%
34%
5
The Guardian
95%
32%
6
Financial Times
94%
30%
7
The Sun
97%
30%
8
Daily Mail
97%
29%
9
The Daily Telegraph
96%
29%
10
The Mail on Sunday
90%
29%
11
The Daily Mirror
96%
28%
12
The Sun on Sunday
92%
27%
13
Sunday Mail
91%
25%
14
Evening Standard
87%
25%
15
The Sunday Mirror
96%
25%
16
The Observer
90%
25%
17
Sunday Telegraph
95%
23%
18
Sunday Express
92%
22%
19
i Newspaper
74%
20%
20
The People
81%
17%
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