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The Most Popular Financial Service Brands (Q2 2021)
popularity
is the % of people who have a positive opinion of a financial service brand.
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All Adults
Millennials
Generation X
Baby Boomers
Men
Women
Fame
Popularity
Fame
Popularity
1
Visa
100%
69%
2
PayPal
98%
68%
3
MasterCard
98%
54%
4
Argos Store Card
89%
39%
5
Legal & General
88%
38%
6
American Express
93%
34%
7
Scottish Widows
81%
33%
8
Maestro
82%
30%
9
PayPoint
73%
27%
10
Capital One
86%
26%
11
Morgan Stanley
65%
22%
12
Woolwich
66%
22%
13
JP Morgan
70%
20%
14
MoneyGram
57%
19%
15
Western Union
76%
18%
16
Deutsche Bank
69%
17%
17
Irwin Mitchell Solicitors
43%
16%
18
Chelsea Building Society
50%
16%
19
Newcastle Building Society
47%
13%
20
BNP Paribas
41%
13%
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