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The Most Popular Business Figures (Q2 2021)
popularity
is the % of people who have a positive opinion of a business figure.
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All Adults
Millennials
Generation X
Baby Boomers
Men
Women
Fame
Popularity
Fame
Popularity
1
Bill Gates
96%
51%
2
Alan Sugar
96%
44%
3
Deborah Meaden
70%
36%
4
James Dyson
82%
34%
5
Richard Branson
92%
33%
6
Elon Musk
87%
26%
7
Karren Brady
57%
25%
8
Jeffrey P. Bezos
68%
25%
9
Mark Zuckerberg
95%
20%
10
Tej Lalvani
32%
19%
11
Mark Carney
51%
18%
12
Touker Suleyman
33%
15%
13
Jenny Campbell
31%
14%
14
Rupert Murdoch
88%
13%
15
Mike Ashley
63%
11%
16
Sarah Willingham
22%
10%
17
Philip Green
72%
9%
18
Ayana Elizabeth Johnson
17%
7%
19
Vijaya Gadde
17%
7%
20
Maria Raga
17%
6%
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financial service brands
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