An agile data management system can protect businesses from security risks

New Ideas in MarketingEssential news for marketers, summarised by YouGov
November 26, 2021, 2:30 AM UTC

To ensure overall data security, collaborate with a professional data management provider.

In order to store and handle data in 2022, brands would need a keen eye for detail and a thorough awareness of the risks involved. Businesses must invest in data management solutions and ensure those are continually adaptive and upgraded.

Run frequent scans and train the staff to identify anomalies like phishing emails to offset risks and protect the business from security breaches. Companies can hire a third-party data management platform to save on costs, as well as regularly update data security.

Develop an agile data system that is adaptable across platforms, accessible to onsite and remote employees, has space for additional storage, and has a plethora of analytics features. Creating data policies that are in compliance with regulatory bodies like GDPR is recommended.

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