YouTube starts labelling credible health content

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July 19, 2021, 5:31 PM UTC

The Google-owned video-sharing platform has added new features to prioritise authoritative content from credible sources like hospitals and governmental groups.

YouTube has added new features to its platform designed to prioritise reliable information and combat false assertions. As a part of its push to fight health-related misinformation, YouTube will now clearly label credible health content.

As a part of this update, YouTube has tapped guidance from the National Academy of Medicine. The video platform’s latest update would rely on partnerships with hospitals and health organisations like the Cleveland Clinic, the American Public Health Association and Mass General Brigham.

The company claimed that the information focused on significant health conditions would also be organised on a content shelf. Dr. Garth Graham, global head of healthcare and public health partnerships at YouTube said, “We need to define what credible, authoritative health information is.”

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