North provides smart glasses that allow frictionless access to mobile apps via a heads up display that only users can see.
Search engine giant Google has brought Canada-based AR startup North, as it makes a push into ambient computing. Google defines ambient computing as the technological ecosystem where all the devices work together, while the technology remains unnoticed in the background.
The Alphabet-owned company had launched its own AR glasses in the past but failed due to its “awkward” looking design. Google glasses were bulky in appearance and their built-in camera made many businesses prohibit their use over privacy concerns.
But, North’s Focals smart glasses are more discrete in terms of their operational processes. According to a cited article, users can operate the Focals with a mini joystick, which can be discretely used from inside a jacket pocket.
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