Dr Rosie Campbell
  • Politicians – we warn you not to be wealthy…Article

    Politicians – we warn you not to be wealthy…

    If politicians have to start revealing their tax returns, how will voters respond?  To test this, we tried a very simple split sample experiment.  We showed a third of a normal YouGov sample the profiles of two imaginary candidates, called John and George: John Burns is 48 years old, and ...

    20 Apr 2012