YouGov Ratings uncovers the biggest cultural disconnects between the generations in terms of recognition of brands, people and bands
“I used to be with ‘it’, but then they changed what ‘it’ was. Now what I’m with isn’t ‘it’ anymore and what’s ‘it’ seems weird and scary to me. It’ll happen to you!” Abraham Simpson
Many of us will have suddenly felt ancient when making a pop culture reference, only to watch it go straight over the head of someone younger. But what exactly are the biggest cultural disconnects between the young and the old?
YouGov Ratings has uncovered the biggest differences in what Millennials and Baby Boomers have heard of.