Latest Public Opinion Research

Life

Oscar Pistorius sentence ‘too lenient’

73% of British people think that Oscar Pistorius’s sentence was too lenient – but they are divided as to whether ...

1 in 4 internet commenters have trolled

27% of British people who have posted online admit to behaviour that could count as trolling – among young people ...

Snapchat might see app snap after the Snappening

In recent days, hundreds of thousands of Snapchat images stored on a third party website were leaked online by internet ...

Young women more positive about egg-freezing offer

Recently some major companies in the United States announced plans to make a novel offer to female employees: if you ...

Consumer

Little enthusiasm for paid-for bank accounts

The majority of UK current account customers would find giving up free banking hard to swallow

Home buyers content with conveyancing advice

YouGov’s “Conveyancing 2014” report finds that home buyers are on the whole satisfied with suppliers of conveyancing advice. The research ...

Slump in consumer confidence as employees start to fear for the future

Slump in consumer confidence as employees start to fear for the future   Consumer confidence down 2.9 points on last ...

Can Mr Kipling achieve exceedingly good Ad scores?

Mr Kipling, which is owned by Premier Foods, has been serving the United Kingdom with tasty delights since it was ...

Politics

‘UKIP Calypso’ probably not heading to number 1…

17% of British people heard the UKIP Calypso – and most of them didn’t like it

Update - Labour and Conservatives tied

Latest YouGov / The Sun results 23nd Oct - Con 34%, Lab 34%, LD 6%, UKIP 15%; APP -21 Image ...

Update - Labour lead at 2

Latest YouGov / The Sun results 22nd Oct - Con 31%, Lab 33%, LD 7%, UKIP 17%; APP -25

Update - Labour lead at 1

Latest YouGov / The Sun results 21st Oct - Con 32%, Lab 33%, LD 8%, UKIP 16%; APP -23

Commentaries

Stephan Shakespeare
Public opinion on business and business attitudes to public opinion

The research explores public attitudes to business and business leaders’ ...

John Humphrys
European Immigration: Cameron Seeks a Curb

The Prime Minister has let it be known that he ...

Peter Kellner
England’s awkward answer to the West Lothian Question

England’s politicians are caught between a rock and a hard ...

Laurence Janta-Lipinski
TV debates and “game changers”

With little over two months until the Scottish Independence Referendum, ...