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People who like this book describe it as Dark, Scary, Memorable, Good characters, Couldn't put it down, Brilliant, Frightening, A masterpiece, Has a good storyline and Full of twists and turns. They tend to think it's about Friendship and Fear.

People who like this book also tend to like other fiction books such as The Stand, The Shining, Misery, The Green Mile, Pet Sematary, ’Salem's Lot, Carrie, Needful Things, Christine and Dreamcatcher.

People who like this book are statistically more likely than most to think of themselves as Feeling, Alternative, Confrontational and Dizzy. Their general interests are more likely to include Video Games.

This book is particularly popular among supporters of the United Kingdom Independence Party. This book is particularly popular among readers of Daily Express.

People who like this book tend to like brands such as Aero, Snickers, Rowntree's and Bounty.

People who like this book say their favourite writers are: Stephen King, Dean Koontz, Clive Barker and Agatha Christie.

Their favourite movies are: The Lost Boys, The Shining, The Omen, Poltergeist, Misery, Carrie, The Ring, Hellraiser, The Fly and Wrong Turn.