Labour Party

People who support this political party are more likely than most to think of themselves as Compassionate, Funny, Bighearted, Disorganised, Kind, Depressed, Insecure, Over-sensitive, Understanding and Daydreamer. Their general interests are more likely to include Sociology, Football, People and Celebrities, Education and Fashion, Design and Cosmetics. Issues they are particularly concerned with are: NHS, Education, Womens' Issues, University Education and Abortion.

People who support this political party tend to like public figures such as Ed Miliband, Tony Blair, Ed Balls, Gordon Brown and David Miliband. People who support this political party tend to dislike public figures such as David Cameron, George Osborne, Nick Clegg, Michael Gove and Margaret Thatcher.

Fans of the following sports teams associate particularly strongly with this political party: Liverpool F.C. and Manchester United F.C.. This political party is particularly popular among readers of The Guardian.

People who support this political party tend to like columnists such as Charlie Brooker and David Mitchell. Their favourite celebrities are: Alan Carr, Charlie Brooker, Gok Wan, Simon Cowell and Graham Norton.