Brand Watch: ChildLine and NSPCC
by Anne Gammon in Editor's picks and Life
YouGov’s CharityIndex measured the public's perception of ChildLine and NSPCC over the past six months. This month’s Brand Watch looks at the impact of the Jimmy Savile scandal on NSPCC and ChildLine since the revelations appeared in October. While technically NSPCC and ChildLine are interlinked – the former took over ...
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