Latest findings in Consumer

28 February 2012 UK’s consumer confidence continues to rise in Feb - mainly driven by increased business activity The New Year improvement in YouGov’s HEAT Index is sustained as it rises again from 92 to 93 This is largely due to increased business activity reported at workplaces and confidence in ...
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New research shows 2 in 5 Britons 'getting bored' with social media; public wants sites to do more Fresh research from YouGov’s Media Consulting team reveals that although uptake and usage of social media services remains very high among the British public, people are now demanding more from these kinds ...
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57% British workers cite higher unpaid workloads in past year; 27% say drinking is way to cope Nearly half of British adult workers are more or much more stressed now than 12 months ago, our poll for workplace information and software firm Croner (Wolters Kluwer) has found. 48% of British ...
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Good pay and working environment more important than big brand name, say UK adults A large majority of UK adults believe that a good working environment and good pay is the best test of a good employer, and more important than a well-known brand name, our poll has found. While ...
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Latest results show general rise in positivity towards economy but unemployment still major concern for Britons YouGov’s Household Economic Activity Tracker (HEAT) index rose to 92 – the highest level since April 2011 Unemployment remains a concern for Brits, with 27% identifying it as a major threat to the economy ...
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Alcohol, gambling…cosmetic surgery? 63% say surgery should not be able to advertise; 31% should Cigarettes, gambling, payday loans, abortion providers, prescription drugs and debt finance solutions should not be allowed to be advertised on television, say the majority of British adults, but other potentially controversial subjects, such as alcoholic drinks, ...
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As former Dixons (Curry's) CEO moves to Apple, BrandIndex data suggests this is a good move We learnt yesterday that Apple had poached John Browett, former chief executive of Dixons, to head their worldwide retail operations. A look at YouGov’s BrandIndex, which tracks public perception of brands, suggests that this ...
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