Latest findings in Commentary

YouGov CEO, Stephan Shakespeare, assesses the latest consumer confidence findings.  House prices never seem to be out of the headlines, particularly in the capital. After unprecedented increases and talk of a bubble, homeowners are becoming a bit more circumspect. Over the past 18 months, we have seen an increase in ...
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For consumers, every little helps, and the tills at Aldi and Lidl are ringing as the German discounters attract new and unlikely customers. YouGov’s mid-year BrandIndex’s Buzz rankings show that Aldi tops the list with Lidl coming in fourth, as consumers keep buying habits forged in the downturn. In our ...
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The child abuse controversy is bad for all of today’s MPs, not just those from the past who face such terrible accusations There is something odd, and revealing, in YouGov’s latest poll for the Sunday Times. We asked a series of questions about the controversies surrounding suggestions that senior politicians ...
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